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Apr 24, 2024
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2017-2018 Undergraduate Catalog [ARCHIVED CATALOG]
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HCM 470 - Healthcare Strategy
Credit Hours: 3
Lecture Hours: 3
Lab Hours: 0
This course introduces you to the complexities of strategy analysis, strategy formulation, and strategy implementation in healthcare organizations. The course is divided into different topic areas to investigate these three major processes. We will discuss the basic concepts underlying each topic area. Additionally, we will discuss cases and examples that describe how a real organization confronted successfully (or unsuccessfully) the issues covered in the topic. Two capabilities are of particular importance: (1) the ability to critically evaluate the profit potential of industries or environments and deal with the threats and opportunities presented by each; and (2) an understanding of how organizations work. Because this is a writing intensive course, organization, logical consistency, grammar, and clarity of your writing will impact your grade.
Prerequisite: BADM 215 and FINC 311 and HCM 310 and MGMT 311 and HCM 370 or MKTG 311
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