2017-2018 Undergraduate Catalog 
    
    Apr 25, 2024  
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2017-2018 Undergraduate Catalog [ARCHIVED CATALOG]

MKTG 412 - Sales Management

Credit Hours: 3
Lecture Hours: 3
Lab Hours: 0

A study of the functions of a sales department within the marketing organization, including the recruiting, selecting, training, motivating, supervising, compensating, and evaluating sales personnel.
Prerequisite: MKTG 311 


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