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May 12, 2024
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2019-2020 Undergraduate Catalog [ARCHIVED CATALOG]
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MKTG 412 - Sales Management Credit Hours: 3 Lecture Hours: 3 Lab Hours: 0
A study of the functions of a sales department within the marketing organization, including the recruiting, selecting, training, motivating, supervising, compensating, and evaluating sales personnel. Prerequisite: MKTG 311
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