2019-2020 Undergraduate Catalog 
    
    Jan 28, 2025  
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2019-2020 Undergraduate Catalog [ARCHIVED CATALOG]

MKTG 412 - Sales Management

Credit Hours: 3
Lecture Hours: 3
Lab Hours: 0

A study of the functions of a sales department within the marketing organization, including the recruiting, selecting, training, motivating, supervising, compensating, and evaluating sales personnel.
Prerequisite: MKTG 311 
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